Mawra Hocane makes a statement with OPPO’s new F9 Starry Purple

Oppo takes the smartphone industry by storm with its new Oppo F9 Starry Purple smartphone

OPPO recently introduced the all new OPPO F9 Starry Purple in Pakistan, adding yet another noteworthy product to its product range of extraordinary smartphones in terms of distinctive features and unparalleled design.

The smartphone comes with a rapid flash charging technology ‘VOOC Flash Charge’ that gives a 2-hour talk time with only 5 minutes of charging. OPPO F9 is the first phone to use Gorilla Glass 6 protection that helps the phone survive multiple drops along with its phenomenal scratch resistance control.

The F9 was initially released in two colors: Twilight Blue and Sunrise Red. The new Starry Purple features a shiny backside of sparkling stars over a purple galaxy. Color purple is often associated with royalty, nobility, luxury, power, and ambition. The F9 Starry Purple is for anyone and everyone who can associate with that while allowing the power of purple rule their daily lives.



The new TV commercial for OPPO F9 that stars Pakistan’s style Icon Mawra Hocane and the dapper Nabeel Zuberi is shot in Baku, Azerbaijan. It evinces the importance of connectivity when it comes to forming the unbreakable connections with the loved ones. Mawra looks breathtakingly beautiful in the surroundings of the gorgeous Baku while she flaunts her F9, Starry Purple to be her travel companion bridging distances and reaching destinations.

The TVC was launched at Emporium mall Lahore on September 29.  Both the celebrities were present at the event and shared their experiences while shooting the TVC with the audience.

Mawra Hocane, being the product ambassador, was the star of the evening. Swarmed with fans, the actress clicked selfies with the new phone before unveiling the TVC, after which she celebrated her 26th birthday. The event was well attended by general public and media. Famous TV anchor and presenter Zoya Talha hosted the show and kept the audience entertained for the entire evening.




This is the first time OPPO partnered with a Pakistani female celebrity and Pakistan is loving it. Thanks to print and social media, we all know about Mawra’s love affair with color purple. Her obsession with purple started when she was 7 and it led her to being an official Starry Purple ambassador on her 26th birthday.



The TVC

The campaign for this TVC started in the first week of September. The location for the shoot, caste and the storyline were finalized considering the nature of the product, the starry purple variant. No one else could have replaced or taken Mawra’s place for this role because of her obsession for purple. Similarly, there was no one else to replace the millennial heartthrob Nabeel Zuberi given his charm and his comfort level with his co-star.

Both Mawra and Nabeel did justice to their role in this 1-minute TVC. They both maintained the suspense on their respective social media accounts. Few teasers were released after which both OPPO and Mawra posted a video announcing Mawra as the new product ambassador of OPPO F9. To summarize the TVC, it showed an aura of romance, beauty & charisma with an intriguing chemistry between the two stars. It conveyed a message that with VOOC flash charge you can stay connected with your loved ones for hours.

 
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