The pain of chocolate as French shoppers brawl over Nutella
Decision was made by Intermarche supermarket for the discount and Ferrero regretted it, a company statement said
Jars of Nutella chocolate-hazelnut paste are displayed at a Carrefour hypermarket in Nice, France. REUTERS
PARIS:
rawls broke out in a chain of French supermarkets as shoppers fought over cut-price tubs of Nutella chocolate spread.
The Intermarche supermarket chain on Thursday cut the price of a 950g (2 lb) jar of Nutella -- so popular in France that it is often served in bars and cafes -- to 1.41 euros ($1.8) from the usual 4.7 euros.
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But shops were confronted with outbursts of violence between customers fighting to get their hands on the product.
“They are like animals. One woman had her hair pulled. An elderly lady took a box on her head. Another had a bloody hand,” one customer told the newspaper Le Progres.
Craving carbs? Blame your brain, Japan study finds
The Ferrero company, Nutella’s producer, distanced itself from the sticky situation. The decision was entirely one made by Intermarche and Ferrero regretted it, a company statement said.
rawls broke out in a chain of French supermarkets as shoppers fought over cut-price tubs of Nutella chocolate spread.
The Intermarche supermarket chain on Thursday cut the price of a 950g (2 lb) jar of Nutella -- so popular in France that it is often served in bars and cafes -- to 1.41 euros ($1.8) from the usual 4.7 euros.
Nutella's secret recipe change disappoints fans
But shops were confronted with outbursts of violence between customers fighting to get their hands on the product.
“They are like animals. One woman had her hair pulled. An elderly lady took a box on her head. Another had a bloody hand,” one customer told the newspaper Le Progres.
Craving carbs? Blame your brain, Japan study finds
The Ferrero company, Nutella’s producer, distanced itself from the sticky situation. The decision was entirely one made by Intermarche and Ferrero regretted it, a company statement said.