Govt unveils 70th Independence Day logo and people are shocked

Designer Sabah Zaman says criticism has only made her 'even stronger'

Pakistan's 70th Independence Day celebrations have begun with launch of the official logo.

The logo, which has a colourful crescent and star on the number 70 parallels the "theme of celebrations and promotion of the cultural diversity of the country", said information minister Marriyum Aurangzeb.

However, Saba Zaman, the designer who won Rs500,000 for her design has garnered criticism on social media.



A user claimed he could make a way better logo even though he doesn't "do it full-time"

@pmln_org How is this even a #Logo?
I can do a way better one! and I don't even Do it full-time!#PakistanZindabad #Pakistan🇵🇰 pic.twitter.com/i9aGJez9ld

— Zohair Allibhoy (@allibhoyzohair) July 19, 2017

The design was chosen out of 400 entries and people are dumbfounded:

https://twitter.com/kamran2513/status/887333356769357824

And this is what they came out with?! pic.twitter.com/JQ5ziovq8J

— Lizzy Moonlight. (@durriyah1002) July 18, 2017

And this is what they came up with? Looks very basic and lacks appeal.

— Yawar M. Ghazi (@ymghazi) July 18, 2017

https://twitter.com/FlushingThePill/status/887338870471348224

At least get the proportions correct!

It's not just the bad design, the thing that really grates me is that the crescent and star aren't even in proper proportion. https://t.co/qxSzpjJ4wW

— RL (@RizWanKenobi_) July 19, 2017

Was the designer even expecting to win?

Tbh that 70 years of independence logo looks like a half assed attempt like the designer herself didnt really expect to win

— trash bird (@Aamphilosofine) July 18, 2017

People seriously don't like the logo:

why didn't anyone tell me there was a shitty logo design competition i can design logos far shittier and uglier than this pic.twitter.com/2VJWdBMKK4

— mashable (@mashaallriaz) July 18, 2017

500,000 for this? THIS? Can't believe these "artists" end up fooling so many, so easily. pic.twitter.com/cBS2rhcmkQ

— Haris (@manlikewaddupp) July 18, 2017

‘It made me even stronger’

Responding to criticism, Zaman said she “felt so hurt due to the negativity” but it has made her “stronger instead”.

“Those who said they could have done better job so let me tell you it was an open competition you could have applied and might have done much better than me for sure. Thanks for your criticism because it made me even stronger,” she wrote on Facebook.