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Features retail brands boasting a riot of colours and dynamic designs
The fashion parade kick-started with designers exhibiting an appealing blend of Eastern and Western silhouettes.
This year’s PFDC will mark new rules, introduce fresh designers and exhibit a gamut of unique collections
Marketing director of ‘Generation’ discusses the prêt-wear brand’s design techniques and style evolution.
Lahore Music Meet Oraganisers insist on promoting dialogue to help music flourish through tough times
Sahar Atif talks about latest collection, looks back at 13 years in fashion.
Saad Ali talks about the growing Pakistan Fashion Design Council and corporatisation of fashion
Designer Zara Shahjahan shows latest collection featuring elements of Asian art and culture.
Industry novice talks about venturing into fashion designing with label MGT and her sartorial mantra.
Designer Sara Shahid colaborates with foreign retail company for home accessories.