It bagged a total of 6 awards, including one award for Best Original Local Campaign and one for the coveted Campaign of the Year. It won 4 awards for the campaign it developed for Telenor Pakistan, strengthening its leadership in telecommunication services, as well as in banking categories where Adcom has been dominating since the PAS Awards were initiated in 2011.
It also won an award for Engro Fertilizers in the Agriculture category. Adcom established a full-service setup in Lahore in 2011, and its Lahore team received an award in the retail category for the corporate campaign it developed for Gourmet.
Published in The Express Tribune, April 30th, 2013.
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