Fashion apparel: Ideas launched at Ocean Mall

KARACHI: Gul Ahmed Textile Mills launched the 42nd outlet of its flagship store, Ideas, at the Ocean Mall on Tuesday. The opening ceremony was attended by celebrities, media personalities and fashion aficionados. The Gul Ahmed Group, ever since its venture into textiles in 1953, has made rapid progress and has now become a major icon in the fashion industry. ‘Ideas’ is Gul Ahmed’s concept shop that offers fabrics and made-ups ranging from home accessories to apparel.

Published in The Express Tribune, October 16^th, 2013.