Eid fever grips the capital

Shopping areas, commercial centres witness boom in sales.


Obaid Abbasi August 16, 2012

ISLAMABAD:


With Eid just around the corner, shopping craze in the capital has gained momentum. From a business point of view, the markets and shopping centres present a pretty sight as they can be seen jam-packed with customers most of the times.


The shop owners, on the other hand, are also doing their bit to ensure high sales by luring the shoppers through attractive packages and colourful displays.

To highlight this mood of festivity, all of the major shopping areas such as Jinnah Super, F-10 Markaz, Karachi Company and Aabpara Market can now be seen decorated in beautiful lights.

While most of the crowd is witnessed around stores selling garments and shoes, colourful stalls selling cosmetics, bangles and henna also seem to be doing good business. Besides, a large number of women can be seen getting embroidery for their clothes which seems to be the latest trend in fashion.

“I have purchased two designer’s outfits with traditional embroidery and now I am looking for a sandal,” said Nafeesa Begum while talking to The Express Tribune in Jinnah Super.

“Eid comes only twice a year so I don’t compromise on shopping and I celebrate it with zeal and fervour,” said Afifa, who was buying bangles in F-10 Markaz.

On the other hand, some visitors, who were window shopping, said they preferred to browse the market first and buy stuff a day before Eid.

“We always prefer to shop on Chand Raat because there is usually more variety and it’s fun to bargain with shopkeepers,” said Hassan.

However, not everyone seemed to be much excited. Some of the customers complained of high prices compared to previous years, which kept them away from the stores.

“Every year the prices keep skyrocketing and it becomes difficult for us to shop for Eid. My children insisted to come here and I am helpless in front of them,” said Imran Hussain, who was with his family in Aabpara Market.

“Until a few years back I would purchase stuff for my entire family and would still have money for more shopping but with the prices nowadays its just not possible,” said Kashif, a government employee who was shopping in Karachi Company.

Published in The Express Tribune, August 16th, 2012.

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