Mattel has released its first-ever Barbie doll with type 1 diabetes, expanding its Fashionistas line to include more medically inclusive representations.
The new doll features a continuous glucose monitor (CGM) worn on her arm with a heart-shaped patch, an insulin pump attached at her waist, and a smartphone displaying a glucose-tracking app.
-Mattel
She also comes with a pastel bag meant to hold snacks and diabetes supplies.
The doll wears a blue polka-dot dress, a nod to the universal color for diabetes awareness, and is priced at approximately $10.99.
It was created in collaboration with Breakthrough T1D, a leading nonprofit focused on type 1 diabetes research and advocacy.
Krista Berger, Senior Vice President at Barbie and Mattel, said the launch is meant to help children see themselves reflected in the toys they play with. She emphasized that representation in early childhood can lead to greater self-confidence and empathy.
Medical professionals and advocates have praised the move. Leaders from Breakthrough T1D, including CEO Aaron Kowalski and UK ambassador Karen Addington, highlighted how this release helps normalize diabetes equipment and routines, potentially reducing stigma for children living with the condition.
This doll joins a broader effort by Mattel to diversify its product line. Since 2019, the Fashionistas collection has featured dolls with physical disabilities, prosthetics, skin conditions, and a wide range of body types and backgrounds.
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