Hazara Waterfall: Pakistan's tourism treasure awaits

Centuries-old natural wonder only began attracting attention in 2021

ISLAMABAD:

Nestled in the lush hills of Jab Valley, just 25 kilometres from Haripur and around 60 kilometres from Islamabad, the Hazara Waterfalls—a breathtaking series of eight cascading falls—remain one of Pakistan's most underrated natural wonders, offering immense potential for eco-tourism in Khyber Pakhtunkhwa.

Although these waterfalls have existed for centuries, they only gained attention in 2021 when YouTuber and Metrix Pakistan CEO Hassan Nisar first documented them. Since then, the site has drawn growing interest from travel enthusiasts, environmentalists, and tourism advocates.

"During one of my outdoor expeditions, I stumbled upon these waterfalls," Nisar shared with the media. "The tranquillity and purity of the landscape were beyond remarkable. I realised this place could offer something truly special to Pakistan's tourism—but it needed visibility and protection."

Each waterfall is distinct in form, flow, and setting — some forming gentle pools perfect for families, others plunging dramatically from rocky cliffs ideal for hikers and photographers. Often compared to Swat, Kumrat, or Neelum Valley, the area remains less crowded and more pristine.

Despite its appeal, Hazara Waterfalls lacks basic infrastructure. There are no paved roads, signboards, rest facilities, or parking areas—hindrances that have limited access and raised concerns about environmental degradation due to unregulated tourism.

Local community members have taken the lead in promoting the site. "These eight waterfalls are Hazara's hidden treasures," said Raja Usama Kayani. "We've been guiding visitors ourselves and sharing our story on social media. But now we need proper planning, road access, and environmental safeguards."

Senior journalist Raja Muhammad Tahir echoed the sentiment, highlighting the strategic tourism value. "Jab Valley's waterfalls are just one example of the area's untapped potential. If developed wisely, this region could become a flagship destination for nature tourism."

Currently, the site attracts an estimated 1,000 to 5,000 visitors per week during peak seasons, with numbers expected to grow through social media exposure. Travel vloggers, student hiking clubs, and photographers from Islamabad and Abbottabad frequently share their experiences online, drawing further attention. The KP government, which has prioritised tourism as a development engine, is now considering Jab Valley's waterfalls as a candidate for investment, thanks to the area's scenic beauty, biodiversity, and proximity to major cities.