Tom Brady brought some serious bling to New Orleans. The former quarterback grabbed attention during Super Bowl 2025 with his gold Jacob & Co. watch, valued at approximately $740,000.
Lifelong Patriots fan and Brady supporter Dave Portnoy took notice of his flashy accessory and used the moment to promote his own Brick Watch company, which comes at a much lower price.
“Oh my god! Is Brady wearing a Brick Watch?” Portnoy wrote on X.
Courtesy: AP
Super Bowl 2025 marked Brady’s debut as an announcer, and the seven-time champion was—using the famous words of wrestler Ric Flair—“stylin’ and profilin’.”
According to Page Six, his watch is a Caviar Tourbillon in Yellow Sapphires, featuring 338 baguette- and rose-cut yellow sapphires, totaling nearly 49 carats, along with 338 brilliant-cut diamonds.
“Tom Brady is the epitome of excellence, both on and off the field,” Jacob & Co. CEO Benjamin Arabov said in a press release.
“The Caviar Tourbillon embodies the precision, luxury and innovation that define Jacob & Co. We’re honored to have him represent the artistry and craftsmanship behind every piece we create.”
Brady waited until kickoff to showcase the watch, opting for a different high-end timepiece during the pregame show.
Page Six reported that he wore a Billionaire Mini Ashoka, which boasts 100 carats of diamonds.
Brady’s first time calling a Super Bowl didn’t quite match the excitement of his legendary 2017 comeback, when he led the Patriots to an overtime victory against the Falcons after trailing 28-3.
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