If you've been following modern pop music, it's clear that Chappell Roan has emerged as a distinctive and unquestionable star over the past few months.
Chappell Roan's first album, "The Rise and Fall of a Midwest Princess," released in 2023, has steadily gained popularity through both word-of-mouth and backing from prominent platforms. Additionally, her latest single, "Good Luck, Babe!", has capitalized on the album's success, achieving widespread appeal across different audiences.
Amid these tales of triumph stands a bold new presence in mainstream pop, blending diverse musical styles, exploring themes of queer identity, embracing viral trends, and showcasing remarkable vocal prowess, all culminating in genuine stardom.
Locating firsthand accounts of Chappell's ascent is straightforward, yet delving into her recent metrics reveals a compelling study in music success in the age of streaming.
What was the initial response to Chappell Roan’s album, The Rise and Fall of a Midwest Princess?
As of early 2024, Chappell's entire discography was averaging just under 3 million weekly streams. For example, in the week ending January 4, 2024, shortly after the September 2023 release of "Midwest Princess," she garnered 2.51 million on-demand streams in the U.S., as reported by Luminate.
As her reputation grew, boosted by experiences such as opening for Olivia Rodrigo’s Guts World Tour from late February to early April, and appearing at prominent festivals like Governors Ball and Bonnaroo earlier this month, her weekly streaming numbers skyrocketed.
What are Chappell Roan’s music's current streaming statistics?
Currently, Chappell's weekly streams have surged to over 20 times their early 2024 levels, with her catalog amassing 68.36 million streams in the week ending June 20. A significant contributor to this increase is "Good Luck, Babe!," released in early April, which has become her highest-charting Billboard Hot 100 hit. The single not only boosts her overall streaming figures but also serves as an entry point for new listeners to discover more of her music.
But that was only the start: Midwest Princess surpassed ten thousand equivalent album units in the subsequent chart week and maintained strong performance over the next three months.
By the week ending June 20, the album accumulated 46,000 equivalent album units—more than five times its weekly earnings at the beginning of April. Initially debuting outside the Billboard 200, Midwest Princess has now amassed 423,000 equivalent album units by June 20—exceeding initial expectations and poised for further growth.
As Chappell's music continues to rack up tens of millions of streams weekly on various platforms, "Good Luck, Babe!" is also gaining traction across multiple radio formats. The single achieves its highest position yet, reaching No. 19 on this week's Pop Airplay chart (dated June 29) in its seventh week on the chart, and climbs to No. 30 on Adult Pop Airplay.
Currently, one of the most notable achievements on the charts for Chappell is having four songs simultaneously on the Hot 100: "Red Wine Supernova" at No. 54, "Hot to Go!" at No. 55, and "Pink Pony Club" at No. 90, in addition to "Babe!"
This presence across multiple songs underscores that Chappell's ascent isn't driven by a single hit, but rather by a growing audience exploring her entire discography as her popularity expands.
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