Photos of BLACKPINK’s Jennie wearing an unconventional dress were shared on Jacquemus’ Instagram page.
The pictures shared on June 10 show Jennie lying on the beach in an unconventional dress resembling a red towel, striking various poses. In accompanying video clips, Jennie is seen walking on the beach while holding the towel.
This isn’t the first time Jennie has partnered with the luxury brand. In December, the K-pop idol was made the face of Guirland (meaning garland in French), Jacquemus’ holiday campaign. In the campaign photos, the artist posed with adorable dogs while donning cozy sets.
Jacquemus’ 15th anniversary in Capri
Jennie’s posts come just a day before the brand, known for its iconic micro bags favored by A-listers like Kim Kardashian and Rihanna, celebrates its 15th anniversary show at the famous Italian villa Casa Malaparte.
The show also coincides with the viral opening of their new store in Capri, alongside the Bay of Naples.
The store opening went viral last week due to a promotional post featuring the storefront adorned with a massive lemon wedge, a man pulling a boat with a clothing rack by his leg, another expertly ironing a shirt on a surfboard, and a model relaxing on an upholstered chair, enjoying a cocktail while being lifted by a forklift.
The store opening went viral online last week for a promotional post which shows the storefront adorned with a massive lemon wedge, a man pulling a boat containing a clothing rack by his leg, another expertly ironing a shirt on a surfboard, and a model relaxing on an upholstered chair, enjoying a cocktail as she's lifted by a forklift.
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