Mini-documentary on ‘Better Tourism’ to be shown online

Produced by World Tourism Alliance, it dives into China's grassroots villages


APP April 19, 2021
PHOTO: REUTERS

ISLAMABAD:

The China Cultural Centre in Pakistan (CCCP) has launched the first episode of the micro-documentary series 'Better Tourism, Better Life, Better World' online, a statement released on Sunday read.

Produced by the World Tourism Alliance, the documentary features multiple provinces and goes deep into China's grassroots villages.

As a result of that, eight tourism poverty alleviation case areas were identified and the documentaries were produced focusing on those. There are a total of eight episodes and each episode's duration is around five minutes, it further read.

"The entire documentary series is people-oriented. It is filmed from the perspective of individuals and families, paying attention to the interaction between nature and society, focusing on the improvement and development of people's livelihoods in the case areas, restoring reality through the lens, and presenting tourism in an international context," an official stated.

These documentaries also highlight how the natural endowment of 'green water and green mountains' has been transformed into 'golden and silver mountains', telling vivid stories of local people living a happy prosperous life, interpreting and disseminating the core concept of "tourism makes the world and life better", the official added.

The micro-documentary series has received high praise and recognition from the international community. Starting this week, the CCCP will showcase two episodes weekly.

 

Published in The Express Tribune, April 19th, 2021.

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