Google Stadia gains users after giving free access for two months

With countries in lockdowns, mobile and console games have recorded a jump in sales and user spending


Reuters April 23, 2020
Google vice president and general manager Phil Harrison speaks during a Google keynote address announcing a new video gaming streaming service named Stadia that attempts to capitalise on the company's cloud technology and global network of data centers, at the Gaming Developers Conference in San Francisco, California, US, March 19, 2019. PHOTO: REUTERS

Google’s cloud-based game streaming service, Stadia, has witnessed a surge in users after the tech giant gifted two months of free access to its premium version for gamers sheltering at home to curb the spread of the coronavirus.

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Stadia’s mobile app, one of the multiple platforms to use the service and required to configure the Stadia controller, has crossed 1 million installs globally, according to data from analytics firm Sensor Tower.

With countries in lockdowns, mobile and console games have recorded a jump in sales and user spending, with US videogame sales hitting highest in over a decade.

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Alphabet’s Google said earlier in April it would give two months of free access to Stadia Pro.

The week of the announcement recorded the mobile app’s highest weekly installs since its launch in November, reaching about 225,000 globally across the App Store and Google Play, the data said.

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