Fahad Hussayn loses eponymous brand to bankruptcy

The designer took to Instagram to share the news

After a decade of decadence in the realm of fashion, ace couturier Fahad Hussayn has announced that he will be shutting down his brand owing to bankruptcy.

In a lengthy, heartfelt Instagram post, the designer paid homage to his ten long years in the industry, during which he admittedly failed to learn the ropes of sustaining a business model.

https://www.instagram.com/p/B53G90FhVeR/

"For as long as I can remember, art and fashion is what I wanted to do for the rest of my life," he captioned the post leading up to the announcement. "Spending more than a decade learning the crafts and building my brand to what I always  thought it should be, I completely failed to realise my biggest shortcoming - as an artist, I've struggles with business skills."

Having launched his last opulent collection Labyagawachi just a few months prior, the announcement comes as a surprise - the designer even showed at a fashion week that wrapped up in December 2019. Now, his brand's Instagram profile reads 'closed for business'.

https://www.instagram.com/p/B6EDaOdB127/

"I thought with time and resources, I could make my vision come to life on my own, but sadly, not everything works out the way you want. Maybe I don't want to do business, I just want to keep on creating art," wrote Hussayn.

Citing events that "did not turn out in our favour", Hussayn finished that with a heavy heart, the brand would be "stepping down from business."

https://www.instagram.com/p/B8Oi_sHBhxz/

He closed his message with an apology saying, "My humble apologies for any mishandling on our part and thank you, once again, for the love, support and appreciation - goodbye."

And so, a decade of creating memorable fashion moments on and off the runway come to an end as a fashion industry staple for the past years steps down.

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