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Speaking to MWCCI Executive Committee members, she said Multan had a large number of female entrepreneurs, who had not been able to explore their true potential. A comprehensive study would be conducted to identify the female entrepreneurs already working in the organised as well as unorganised sectors.
“Female entrepreneurs belonging to the unorganised sector will be encouraged to play an active role in business-related activities of the city,” Filza added.
“A new system of e-commerce and digitalisation will also be encouraged so that they can sell their products online in international markets.”
She told MWCCI members that they had a long way to go for which they would have to work hard. “In this connection, each executive member should be a role model for young female entrepreneurs who could follow them,” she said.
She pointed out that the handicraft sector was badly neglected and there was a need to encourage young girls who have the potential to excel in the field as successful entrepreneurs.
“The executive committee of the chamber decided to hold regular monthly meetings to review its performance and set new goals in consultation with the members,” she remarked.
“Initially, five standing committees will be constituted and later more will be set up for each trade or sector.”
The committee members also discussed the participation of female entrepreneurs in corporate social responsibility (CSR)-related activities and said the job would be undertaken in a scientific and systematic manner.
Published in The Express Tribune, October 15th, 2017.
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