Marketing Messages: Saiful Azam Khan

As a senior member of this group I feel indebted to all those who did their best to help achieve this success.

On the eve of anniversary of daily The Express Tribune launch, another important milestone in the journey of Express Media, I can’t help expressing my pride to have long association with this group of top-notch innovators and entrepreneurs which have been growing rapidly in almost all media fields owing to dedication, commitment, emotional attachment and untiring work of all of its members.

The publication of the Urdu Newspaper Express from 11 big cities itself was a miracle. But then they started the Express News TV channel which has become the most reliable and most viewed news channel in the shortest span of time because its team of media professionals has always “her khabar per nazar.”

After successful launch of the Express News, the group has entered in the tough field of English journalism by starting the publication of The Express Tribune which proudly competed with those English language papers having the highest circulation in the country because of their long term stay in the field. Due to professionalism of its members, The Express Tribune has now won its position in the shortest period like group’s Urdu newspaper and TV channels have already done. The credit of this success, no doubt goes to editorial impartiality in addition to attractive and innovative layout of the English daily and also to its updated policy to cater to the needs of the intellectuals and English readers.

As a senior member of this group I feel indebted to all those who did their best to help achieve the glorious success in this highly competitive world.

My special thanks are due to its marketing team too who have joined hands in hands with their editorial colleagues, by meeting the targets of business uplift and hence have always fulfilled the requirements of revenue generation well in time.

May Allah almighty bless us all to keep up the pace and the group may keep on progressing day by day, as a whole. Aameen.

Published in The Express Tribune, April 12^th,  2011.