US

Tribune.com.pk
  • Today's Paper |
  • July 06, 2025 |
  • ePaper
Home
Latest
Pakistan
Business
World
Sports
Opinion
Life & Style
T-Magazine
T.Edit
Blogs
Tech
Videos
Cartoon
More
  • World

Here's why 7,000 people are waiting to buy this suitcase

Oprah deemed it the 'smartest luggage ever', explaining the insanely long waiting list


Food & Travel Desk February 24, 2017
facebook twitter whatsup linkded email
photo raden
PHOTO: RADEN

Usually, when travellers are waiting for their luggage it's at airport baggage claim. But as of late, people are willing to join a long line for one suitcase in particular.

Raden's new high-tech Pink Gloss suitcase, which carries out every function but book your flight, currently has more than 7,000 people on a waiting list.
https://www.instagram.com/p/BNNHDvOhr48/?taken-by=raden

"We had a wait-list of around 3,500 people pretty quickly,” Raden CEO Josh Udashkin said. “As the word got out, it doubled within a day and is now over 7,000 people.”

This 'Airport Jacket' will revolutionise the way you travel

From fashion journalists to make-up artists, even celebrities are eager to get their hands on the much sought after bag. The likes of Oprah have even deemed it the 'smartest luggage ever', which probably explains the insanely long waiting list.
https://www.instagram.com/p/BNK_FoSBnrb/?taken-by=raden

So this begs the question, what's so special about this bag? Firstly, the app-enabled case lets you know vital details including how much it weighs and its location when it is out of your sight. Downloading the accompanying app will give users access to proximity sensors which will allow you to track its location at any given time.

Built-in USB charging ports enable you to charge your phone or laptop up to four times with its battery pack. Among the smart features is a live chat which gets answers to your customer service questions in real time.

https://www.instagram.com/p/BQWYcczlzvg/?taken-by=raden
Just when we thought it couldn't get any better, there's more. The Raden case is made with a fancy material called Makrolon Polycarbonate, that makes the case crack-resistant, and Japanese wheel bases with polyurethane tires which gives it 360-degree maneuverability.
https://www.instagram.com/p/BQdujVRFF9i/?taken-by=raden

“Customers really appreciate a smart product that looks sleek and would be desirable even without the tech built in," Udashkin explained.

5 tips to pack light for a weekend getaway

Initially when the website was launched it boasted additional features including traffic updates and security queue waiting times. These features however, have since been removed.
https://www.instagram.com/p/BPFpEbohoFy/?taken-by=raden

The sold-out cases became available last month with shipping to commence on March 1. Each nifty case is priced at $295.
https://www.instagram.com/p/BM3-Bgxh8EP/?taken-by=raden

This article originally appeared on Conde Naste Traveler 
facebook twitter whatsup linkded email

COMMENTS

Replying to X
Saved ! Your comment will be displayed after the approval.
Error !
Denied! You can post your comment in 10 minutes.
Error! Invalid Email.

Comments are moderated and generally will be posted if they are on-topic and not abusive.

For more information, please see our Comments FAQ

Join Us

LATEST

elon musk forms new political party in further break from trump

Elon Musk forms new political party in further break from Trump

bosnia marks srebrenica massacre

Bosnia marks Srebrenica massacre

gendarmes activists clash in french motorway protest

Gendarmes, activists clash in French motorway protest

britain reestablishes full syria ties as fm visits damascus

Britain reestablishes full Syria ties as FM visits Damascus

iran struck five israeli military bases during 12 day war report

Iran struck five Israeli military bases during 12-day war: report

brics to denounce trump tariffs

BRICS to denounce Trump tariffs

MOST READ

govt starts taxing all bank transactions

Govt starts taxing all bank transactions

millions of oysters wash ashore at clifton beach

Millions of oysters wash ashore at Clifton beach

tiny chef show saved after viral cancellation and fundraising efforts as creators confirm return

'Tiny Chef Show' “saved” after viral cancellation and fundraising efforts as creators confirm return

pakistan oman to launch ferry link

Pakistan, Oman to launch ferry link

real fertility crisis in pakistan

Real fertility crisis in Pakistan

tekken star arslan ash breaks silence on anti doping sanction by iesf

Tekken star Arslan Ash breaks silence on anti-doping sanction by IESF

OPINION

breaking barriers for blind students in our varsities

Breaking barriers for blind students in our varsities

imam hussain mankind s saviour and liberator for all times

Imam Hussain: mankind's saviour and liberator for all times

taxed to death

Taxed to death

saarc alternative myth or reality

SAARC alternative: myth or reality?

women s role in karbala

Women's role in Karbala

climate change women and water resilience

Climate change, women and water resilience

  • Pakistan
  • Business
  • World
  • Opinion
  • Life & Style
  • T.Edit
  • Sports
  • Blog
  • Videos
  • Prayer Timing Pakistan
  • Ramazan Calendar Pakistan
  • Weather Forecast Pakistan
  • Karachi Weather
  • Lahore Weather
  • Islamabad Weather
  • About Us
  • Online Advertising
  • RSS Feeds
  • Subscribe to the Paper
  • Contact Us
  • Careers
  • Cricket News
  • Football News
  • UFC News
  • NBA News
  • NFL News
  • WWE News
  • Style Guide
  • Privacy Policy
  • Copyright
  • Code of ethics
  • Mobile App

FOLLOW US

  • facebook
  • twitter
  • youtube
  • linkedin
  • instagram
  • Tribune Apple
  • Tribune android

This material may not be published, broadcast, rewritten, redistributed or derived from. Unless otherwise stated, all content is copyrighted © 2025 The Express Tribune.