Celebrities lend support to Udaari post PEMRA notice

Published: May 18, 2016
The hit TV serial was issued a show-cause notice for showing "immoral" content.

The hit TV serial was issued a show-cause notice for showing "immoral" content.

After the Pakistan Electronic Media Regulatory Authority (Pemra) served a show-cause notice to Udaari, seeking an explanation for showing “immoral” content, #IsupportUdaari began trending on social media.

While producer Momina Duraid and lead actor Ahsan Khan have showed their concern over Pemra’s move, a number of other celebrities have also taken to social media to extend their support for the hit Hum TV serial.

PEMRA issues show-cause notice to Udaari

The lead cast including Bushra Ansari, Urwa Hocane and Farhan Saeed, as well as Oscar-winning filmmaker Sharmeen Obaid Chinoy are among the many supporters who have raised their voice against Pemra’s criticism of Udaari for highlighting the issue of child abuse.

Here’s what they had to say.

Urwa, who is playing the role of Meera defines “immoral.”

#UrwaHocane 's message….Urwa supports #Udaari @urwatistic #ISupportUdaari #ChildAbuse #EducationForMasses

A video posted by #Udaari (@udaari_fanpage) on

Farhan, who stars as Arsh, says it shouldn’t hurt to be a child

Udaari producer Momina Duraid responds to PEMRA’s show-cause notice

Veteran actor Bushra Ansari, who has earned praise for her performance as Sheedan, says the serial highlights the issue in a subtle way and needs to be supported

Hello! Pakistan Exclusive: Bushra Ansari supports Udaari campaign. #ISupportUdaari #Udaaricontroversy #hellopakistan

A video posted by HELLO! Pakistan (@hellopakistan) on

Sharmeen also spoke in favour of Udaari

Meesha Shafi feels snubbing such plays is a failure on our part

TV star Maya Ali posted a strong message

And I support UDAARI…!! #humtv #supportudaari #isupportthisserial #welldoneteamudaari #mayaali

A photo posted by maya ali (@mayaaliofficial) on

Super model Nadia Hussain also highlighted the importance of the serial

#NadiaHussain supports #Udaari V.C @pakmediaindustry #ISupportUdaari #ChildAbuse #EducationForMasses

A video posted by #Udaari (@udaari_fanpage) on

“I am a mother of two and I am against child abuse. But if we want to stop it, we have to work together and that in the same language,” says model Fia Khan.

“It is based on a social cause and we should create awareness in our society through such drama serials,” says TV actor Yumna Zaidi.

#YumnaZaidi supports #Udaari @yumnazaidi #ISupportUdaari #ChildAbuse #EducationForMasses

A video posted by #Udaari (@udaari_fanpage) on

Hero turns villain: Here’s why Ahsan Khan chose to play a child molester

Twitter also showed support

Facebook Conversations

Reader Comments (1)

  • Syed
    May 21, 2016 - 7:36AM

    I have seen the drama and I have my say on this. The problem is NOT with highlighting the Child Abuse but showing “IMMORAL” content.

    Please do not mingle “Child Abuse” with showing “Immoral” content.

    The notice by PEMRA is for showing immoral content and not for highlighting a social dilemma.

    Would Ahsan Khan perform the act if if victim girl (in drama) was his own daughter?
    To highlight an issue you need not show it happening, I could be have been done in a very subtle way.Recommend

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