Model Kendall Jenner earns “up to $300,000” for a single Instagram post, a former casting director has revealed.
The reality TV star can earn between $125,000 and $300,000 for a single social media post to her collective 65 million followers, Frank Spadafora — who is a former casting director, and founder and CEO of D’Marie Archive — told CR Fashion Book, reports Mirror.
Kendall is followed by Cara Delevingne and Gigi Hadid in the list. All three stars are “currently valued between $125,000 and $300,000 for a single post across their portfolio.”
“If you want to reach a model’s audience, you’re going to have to pay a hefty additional fee for that,” Spadafora added.
In the next tier below the three models, there is still a lot of money to be made for the likes of Karlie Kloss, Behati Prinsloo and Miranda Kerr, who can bring in between $25,000 and $50,000 per post across their social media platforms.