Shamaeel Ansari discusses latest venture and the significance of merging deluxe style with traditional wear .

Australian crystal brand collaborates with Nishat Linen to launch their jewellery collection.

Textile mill Sapphire Group opens a retail outlet with designer firepower of Élan’s Khadijah Shah.

The three-day event witnesses the city’s top designers in ramp fashion deliver diverse and skilful collections.

This year, eastern wear is about short, boxy kurtas, preferably with a distinctly ethnic feel

As designers take a final bow at PLBW 2014, we round-up of what we developed a penchant for, what failed to enchant

As the bridal week gears up to take centre stage, we give a preview of its offerings this fashion season

Fashion Parade 2014 represented local design aesthetics on the world stage.

With unique creative sensibilities, Umbereen and Sharmeen’s designs are a real work of art.

Saeed and Jung’s rising stardom indicates a shift in the mindset of the Pakistani audience.