Alinejad, 38, launched My Stealthy Freedom last year and the page attracted over half a million likes on Facebook in just a few weeks. Thousands of women took off their veils in public and sent in their photos to be published.
She was then given the women's rights award by the Geneva Summit for Human Rights and Democracy for "giving a voice to the voiceless and stirring the conscience of humanity to support the struggle of Iranian women for basic human rights, freedom and equality."
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Her campaign agitated Iranian authorities and state-affiliated media launched a smear campaign which accused Alinejad of using recreational drugs or being perverse.
PHOTO: MY STEALTHY FREEDOM FACEBOOK PAGE
Alinejad said she was delighted to win the award and hoped it would raise awareness about Iranian women demanding basic rights.
“From seven-year-old schoolgirls to 70-year-old grandmothers, women in Iran are all forced to wear the hijab,” she said in a statement published on the summit’s website. “Hopefully this award will create an opportunity for the voices of Iranian women who say no to the forced hijab to echo throughout the halls of the United Nations," she added.
Read: Iran rejects controversial new hijab law
Alinejad told the Guardian last year that she was not opposed to the hijab and her mother too was veiled. She had however, created the page because she wanted women to have the freedom to choose whether they wanted to be veiled or not. The journalist now lives in exile.
PHOTO: MY STEALTHY FREEDOM FACEBOOK PAGE
“I have no intention whatsoever to encourage people to defy the forced hijab or stand up against it,” she said. “I just want to give voice to thousands and thousands of Iranian women who think they have no platform to have their say.”
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The Facebook page now has more than 760,000 followers after its creation a year ago and still receives photos from Iran. One young woman sent a picture of herself unveiled with a message reading: “We have never asked to go to heaven by force. Do not turn our lives in this world to hell for the sake of that heaven. We would like to taste the real freedom, not the stealthy one.”
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Many Iranian men have also supported the campaign. One man took a picture of himself along with his mother while she was without veil last week, saying they were both against compulsory hijab. “As someone belonging to the new generation of this country with my mother, [we are] firmly defending one of the most basic human rights,” read his message. “We have the best judgment ourselves and we do not need anyone to guide us on our behalf," he also said.
Alinejad's campaign sparked a reaction globally and news of her receiving the award was commended by many on social media.
Masih Alinejad of Iran, winner of Women's Rights Award, on why forcing the hijab law is unfair to women. #gs15 #mystealthyfreedom
— Paulina Sosa, MPH, DrPH (c) (@psosa077) February 24, 2015
#mystealthyfreedom Masih Alinejad, her Facebook page allows Iranian women to show themselves without the hijab pic.twitter.com/rIvOXLdnbT
— Laetitia Hoarau (@LaetitiaHoarau) February 24, 2015
UN Summit on Human Rights & Democracy gives award to @masihpooyan @Masih_Alinejad for #mystealthyfreedom campaign https://t.co/6VhQAiB3P5
— Kambiz Foroohar (@kambizf) February 24, 2015
The brave women of My Stealthy Freedom آزادی یواشکی زنان در ایران are fighting the law which forces them to keep... http://t.co/mOqqlxyTRb
— OutragedFeminists (@OutragedFem) February 25, 2015
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