Swiss mission promises help to enhance exports

Says foreigners not well aware of security situation in Karachi.

KARACHI:

Consul General of Switzerland in Karachi Emil Wyss has promised assistance to Karachi business community to enhance exports to Switzerland.

While talking to the industrialists of Korangi Association of Trade and Industry (KATI) – one of the leading town associations – he said Korangi Industrial Area is one of the most important areas in town with huge potential. It could contribute immensely in creating links between Swiss and Pakistani businessmen. “There are vast opportunities in Swiss market for Pakistani manufacturers of leather goods, and marble and onyx items. Cooperation between the two countries is attainable, including the outsourcing of pharmaceutical industries to Pakistani firms.”

Talking over the security situation in the city, he said Karachi was a safe place for foreigners, and most of them are not well acquainted with the law and order situation of the city. “We need to paint a true picture of the city instead of just relying on speculations.”

KATI President Syed Farukh Mazhar, in his welcome address, urged the Swiss stakeholders to invest more in Karachi. He said the volume of Pakistan’s exports to Switzerland is very small while the balance of trade also favours Switzerland.

He extended his invitation to Swiss companies to visit Pakistan and observe the security situation themselves, and also avail benefits of cheap raw material and labour. He also informed that a delegation of Pakistani businessmen will visit Switzerland to bring investment and impart knowledge about our industry.

KATI’s Standing Committee of Diplomatic Affairs Chairman Masood Naqi stressed on joint ventures to promote business and liaise with the Chamber of Commerce of Switzerland.

Published in The Express Tribune, August 12^th, 2014.

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