After successful hits like “Silsilay — The Early Days”, “Kaanch”, “Pal Bhar” and “Aurat Aur Mard”, former video jockey (VJ) and singer Tahir Aly Shah is back with a new song “Waadey”. But what makes “Waadey” interesting, is its 3D animated music video — the first of its kind in Pakistan.
It all started about a year back when animator and film-maker Malik Gillani, who has worked on many national and international projects like Bankay Mian Ki Qawali, Commander Safeguard, Dettol Warriors and most recently a Hollywood movie Mega Spider, uploaded a teaser of his short film Crumbled on YouTube and Facebook.
The short film attracted a lot of attention and eventually Shah and Gillani came together with the notion of doing something out of the box and hence, “Waadey” was created.
Published in The Express Tribune, November 28th, 2012.