Tired of seeing generations of farmers toil under the burden of debt, all for miserly yields on their harvest, students of the Institute of Business Administration (IBA) Sukkur decided to take matters in their own hands.
Farmers in Sindh are not able to increase their yield per acre because, unlike their brethren in Punjab, they are not using modern farming methods, according to Umair Malik, a student of IBA Sukkur’s entrepreneurship programme and the head of the Zarai Otaq project. He is joined by fellow students Abdul Samad Sahito and Sachanand Solanki and his father, Nazir Ahmed Malik.
Under the Zarai Otaq project, farmers are provided raw materials like seeds and pesticides below market cost. Thus the project has dealt a blow to middlemen and traders, who not only gouge farmers, but also exact high interest rates if they are not able to pay the full price in one go.
Farmers Karam Bhambhro, Zahid Bux Bhambhro and Mir Hasan, who have agricultural lands in the Choondko area, say that they saw their output go up. “We also receive seeds and other materials at subsidised rates, which means that we are not exploited [by middlemen] anymore,” says Zahid Bux.
The IBA scheme, which was started four months ago, has now managed to garner the support of seven private commercial enterprises, who have collectively put in Rs50 million so far. These companies provide the agricultural raw materials and their field officers regularly train farmers on how to increase their harvest.
Umair says that 114 farmhouses, spread across 6,000 acres of land from Tajal to Rohri, have registered with Zarai Otaq so far. Six hundred customers buy material from them. “Farmers registered with Zarai Otaq are getting [up to] 80 maunds of cotton per acre, while others get [up to] 25 maunds per acre.” The motto for the project, says Umair, is “In nature we trust”.
IBA Sukkur recently organised an exhibition in Nara tehsil, Khairpur, where high yield cotton plants from all over the district were put on display.
Khairpur’s Prince Mehdi Raza has also leased 200 acres of land in the Pirano Patan area in Choondko to the project. The IBA Sukkur students have opened their own farm, which they have dubbed the Insan Dost Model Farm.
Published in The Express Tribune, September 9th, 2012.
COMMENTS (20)
Comments are moderated and generally will be posted if they are on-topic and not abusive.
For more information, please see our Comments FAQ
Hats Off to IBA Students of Sukkur!
This is one of the main constraints faced by small to medium farmers not only in Sindh but also rest of the country.
I humbly ask IBA team to feel free to ask me if I could be of any assistance in this project.
Many thanks & Kindest regards,
Abid Bukhari,
Great Work by Sukkur IBA Keep it up...
I really want to appreciate their efforts and the way these people have carried out the whole work,particularly umair and samad, they both are my classmates and are real genius in nature...nice guys carry on it.....
Thanks every one, our deepest gratitude goes to Mr. Nisar Ahmed Siddiqui, Director Sukkur IBA, for motivating and encouraging us. Undeniably, thanks goes to the faculty members, without their support and coordination nothing would have been accomplished. Moreover, hats off to Umair Nazir Malik, who sparked the passion and acted as initiator. Currently, whatever we have accomplished is because of the dream of this vibrant person.
@salman you are worried about waderas still just think broader man now in this modern woeld you should not think so, well nice work by zarai otaq keep it up!
it would be better if the article can explain how does they do it i.e how they provide below the cost, explain the project in detail please.
It is an excellent initiative by students of Sukkur IBA, Indeed such thing was immensely needed in SINDH
@Green: dear appreciate the efforts of students and sukkur iba, and there is no difference between iba karachi and iba sukkur, we also remain a part of karachi iba but the way sukkur iba is succeeding its amazing,,,,,,,,,,,, and here we know within few years we will the no 1 business school in Pakistan
This is what prosperity needs,, live long Sukkur IBA ..Great work boys...
Yeah definitely its Sukkur IBA and it is mentioned in the article after the headline. And we are proud to be the part of Sukkur IBA.
@Green what are you so proud of about IBA.. at-least the Sukkur IBA guys have done something of significance..
While this is a good effort, I think you should correct the name. Its Sukkur IBA not IBA. Its a name copied from the original and fools many to this day by saying they are affiliated to it. Please report correctly.
Great. Would love to see this replicated across the country. Bravo zarai otaq
Excellent!
In other words, the middle men have been replaced by a corporate entity "Zarai Autaq"
GM seeds?
Mashallah...great work....be careful of some Wadera terror plan to put IBA Sukkur off-track
we should recognize the dedication of these students, and their admirable spirit of service for the betterment of the society.
Excellent work by IBA Sukkur. Please expand it to all parts of the country.