Former Spice Girl Victoria Beckham’s elevation into the fashion industry’s elite was confirmed on November 29 when she was awarded a major prize at Britain’s most prestigious design awards.
The singer, wife of iconic footballer David Beckham, won the Best Designer Brand prize at the British Fashion Awards ceremony held in central London’s exclusive Savoy Hotel, reports Reuters.
Wearing a black halter-neck gown, Victoria got emotional after claiming the ‘fashion Oscar’ as she beat competition from industry giants Stella McCartney, Tom Ford and Burberry, reports thesun.co.uk. “I’m so sorry for crying. This is really rubbish of me. I am so nervous, this means so much to me,” Victoria said after receiving the award. The mother of four paid tribute to her soccer ace husband, David Beckham: “Without David I wouldn’t have had the courage to do what I’m doing.”
She started her fashion career after relocating to the US in 2007. It was the move Victoria needed to make to shake off her tabloid image as the dour faced ex pop-star, reports The Press Association. She showed her first collection, for which she produced 400 dresses and had nine international retail partners, at New York Fashion Week in 2008. Now, Victoria makes 5,000 pieces annually to be sold in over 300 stores worldwide.
Victoria sealed her status as a fashion icon by appearing on the cover of different editions of Vogue magazine three times in the space of a year.
When asked about her work, Victoria stated, “I never try to follow a trend or fashion; I just do what feels right. Everything that I make, from glasses to a handbag to a dress, is something I would wear and carry myself. People ask who my customer is — I love to do in-store events with my retail partners, I love to meet my customers and get feedback — but I’m my customer.”
(WITH ADDITIONAL INPUT FROM DAILY MAIL, THE PRESS ASSOCIATION AND THE SUN)
Published in The Express Tribune, November 30th, 2011.
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