Jay Ma sparks buzz with viral luxury clip

Jay Ma went viral after a clip showed him being hand-fed at a luxury cafe

Jay Ma is trending again after a viral video showed him being hand-fed at what viewers believe is a Louis Vuitton cafe, reviving long-standing speculation about his background.

The clip, reposted widely on TikTok and Instagram, shows the influencer seated at a luxury-branded table while a companion feeds him, a moment that quickly reignited curiosity about his lifestyle.

Known on Instagram as @the.internationalkid, Jay Ma is a content creator whose polished, luxury-focused posts have helped fuel ongoing rumors that he is the “son of the richest man in China.”

Jay Ma, son of the richest man in China spotted in Bangkok Thailand being hand fed his dessert by his bodyguards at the Louis Vuitton Cafe. pic.twitter.com/WwxBdMZYjO

— CHINANOW (@RICHKIDSOFCHINA) November 29, 2025

Despite how often the claim surfaces online, no credible evidence supports it. The rumor appears to stem largely from his high-end settings, curated fashion content and limited publicly available personal information.

Reaction to the viral clip ranged from amusement to renewed speculation, with many viewers pointing to the scene as another example of why Jay Ma attracts so much fascination.

His blend of mystery and luxury imagery continues to make him a recurring subject of online conversation, even without verified details about his family or background.