According to medical experts, the now sold-out compression garment may not live up to its implied promises.
The wrap, which fastens around the chin and head with Velcro, has been described by Kim Kardashian as “face shapewear” that snatches the jawline. However, the product listing avoids any bold claims, leaving consumers to assume its purpose.
Critics online slammed the product for reinforcing harmful beauty standards. But despite backlash, it sold out quickly—proving continued demand for non-surgical cosmetic fixes.
So what does the $48 wrap actually do? Experts say: not much. Dr. Jaimie DeRosa, a facial plastic surgeon, notes that similar wraps are used after procedures like facelifts, but even then, their effectiveness is questionable. “Without surgery, the benefits are minimal,” she tells Allure.
Dr. Konstantin Vasyukevich echoes this, adding that while the wrap may reduce puffiness through temporary lymphatic drainage, it won’t structurally tighten the face like surgery would.
Some speculated it could help with TMJ, but orthodontist Dr. Erin Fraundorf warns it may worsen symptoms. “It applies pressure in the wrong direction, potentially increasing jaw pain,” she says.
There are minor upsides: the collagen-infused fabric may feel smoother than typical wraps, though experts agree it won’t impact skin health.
Ultimately, doctors suggest managing expectations. “Understand the limitations,” says Dr. Vasyukevich. “Temporary effects shouldn’t be mistaken for lasting change.”
The Skims Face Wrap may give a fleeting lift—but it’s no substitute for medical treatments or real self-acceptance.
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