Grow a Garden, a farming simulation on Roblox, has quickly risen to become one of the platform’s most visited games. Since its March 2025 release, the title has surpassed 9 billion visits and achieved record-breaking concurrent player counts, overtaking games such as Fortnite and PUBG.
Developed by Janzen Madsen and Splitting Point Studios in New Zealand, the game originated from a Roblox user project and was later expanded by a professional team.
The gameplay allows users to grow virtual plants and pets, purchase seeds with in-game currency (Sheckles), and even trade or steal from other gardens. Offline growth features and a calm in-game environment have helped differentiate it from more action-heavy titles.
Fans credit its success to the game’s accessibility, strategic progression, and social elements. Live events and competitive leaderboards also contribute to its appeal, particularly among younger users who enjoy comparing progress with friends. Many of the game's players are aged 13 and under, according to Roblox data.
Some players have also highlighted the in-game economy and Robux purchases as a significant part of gameplay, allowing for faster progression and access to rare items.
Meanwhile, critics have questioned the game’s educational value and its use of paid mechanics. Some netizens have expressed concern over monetisation and its potential effect on children's financial understanding.
Although some appreciate the game's relaxing pace and satisfying growth mechanics, it remains uncertain whether Grow a Garden encourages real-life gardening or financial understanding in its young player base.
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