A new study reveals that 68% of Americans purchased Bitcoin (BTC) following the announcement of reciprocal tariffs by US President Donald Trump, surpassing gold buyers by nearly 24%.
The survey, which included 1,290 participants, found that 71.60% allocated more funds to BTC than to gold after the tariff measures were announced.
The findings add to a growing body of evidence positioning bitcoin as a perceived safe haven.
Despite initially falling with traditional markets after the announcement on "Liberation Day", BTC has drawn significant investor interest.
The top cryptocurrency dropped to just over $75,000 on April 7, moving in tandem with global financial assets.
Meanwhile, gold surged more than 30% in the first quarter of 2025, reinforcing its traditional role during economic uncertainty.
However, study suggests the tariffs motivated new market entrants, with 26.23% of respondents saying they bought bitcoin for the first time due to the trade measures.
Additionally, 75.62% of those surveyed consider bitcoin a genuine safe haven, signalling growing confidence in the asset.
The Trump administration’s proposed Bitcoin Reserve is also playing a role in market sentiment. The report found 81.48% of Americans plan to increase their bitcoin holdings if the reserve bill is passed.
Roughly 75% of participants believe that government policies and political actions will significantly influence BTC’s future price, underscoring the administration’s perceived impact on cryptocurrency trends.
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