With the skiing season nearing its seasonal end, the winter beauty of snow-covered and picturesque Malam Jabba marks the arrival of spring season in Swat Valley after receiving another snowfall of winter last month.
The breath-taking landscape, accompanied by the chirping of birds amidst the pine forests and wildlife, sets the perfect stage for adventure with the snow sports enthusiasts enjoying the thrill of skiing.
As the sun rises over the snowy peaks of Malam Jabba at the Koh-e-Handukash range, the valley comes alive with the sound of excitement, as families and tourists, besides immature skiing lovers, take to the snowy slopes till evening.
Malam Jabba, Miandam, Matiltan, Utror, Gabral, and Loye Sar resorts in Swat draw tourists from across the country.
At an altitude of 2,804 meters, Malam Jabba is renowned for its skiing runs, ice hockey, snowboarding, and curling on its two tracks, which stretch over 800 meters, making it the largest skiing slope in Pakistan.
The region's winter sports, combined with the picturesque scenery, make it a unique destination for adventure sports enthusiasts.
In addition to skiing and snowboarding, the region is also known for river rafting, trekking, and the magnificent snow-clad mountain peaks, besides scores of archaeological Buddhist sites offering great opportunities for tourists to explore.
Swat motorway further increased the accessibility of Malam Jabba, making it an ideal destination for winter tourism and adventure sports in Pakistan.
Manzoorul Haq, former Ambassador, holds this sports destination as unique across the world with its mesmerising beauty and sports and tourism opportunities.
"I have visited many countries but could not find such distinctive tourism features together as being found in Swat, especially at Malam Jabba," he said.
"Malam Jabba is my favourite winter hilly station due to its diverse features, easy accessibility, pollution-free cool weather, and trout fish amid snowfall with high velocity.
"No hill station carries more natural and mountainous beauty in the world than this valley", he said, commenting that it is the right time to take advantage of digital technology and showcase these hidden treasures before the world through short videos on social media platforms.
Waris Khattak, a visitor from the Karak district, also spoke highly of Malam Jabba's winter beauty, especially the snowfall and skiing sports that he found to be even more intense than those of Murree and Chitral.
He enthusiastically described the experience of enjoying fresh trout fish with his family while enjoying the charm of Malam Jabba, Kalam and Mahudhand Lake.
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