Pak Suzuki Motor Company has announced the permanent suspension of bookings for all variants of its Wagon R hatchback, effective March 11. This move comes after months of speculation following the suspension of bookings for the top variant of the model.
In an official communication to its dealers, the company confirmed that the decision applies to all Wagon R variants and instructed sales teams to inform potential customers accordingly.
The Wagon R was first introduced in Pakistan in 2014, offering three variants: the VX, priced at Rs899,000, the VXR at Rs1,049,000, and the VXL at Rs1,089,000.
Over time, the base VX variant was discontinued, and the AGS variant, which featured an automated gear shift transmission and an airbag, was launched in 2020 at a price of Rs1,890,000.
Prices for the Wagon R increased significantly over the years. The most recent pricing saw the VXR variant priced at Rs3,214,000, the VXL at Rs3,412,000, and the AGS model at Rs3,741,000. However, sales of the Wagon R have shown a notable decline.
Between July 2024 and February 2025, Pak Suzuki sold just 1,608 units of the Wagon R, compared to 2,285 units during the same period the previous year.
In comparison, Suzuki’s other models showed stronger performance, with Suzuki Swift recording 5,295 units sold, Suzuki Cultus 1,887 units, and Suzuki Alto 28,194 units during the same period.
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