Cheryl Hines shares playful video of RFK Jr. naked in shower to promote eco-friendly brand

Cheryl Hines promotes Hines+Young with humor as RFK Jr. appears partially naked

Actress Cheryl Hines, widely recognized for her role in ‘Curb Your Enthusiasm,’ shared a lighthearted video featuring her husband, Robert F. Kennedy Jr., in the shower. The clip was part of a promotional effort for Hines+Young, her eco-friendly self-care brand co-founded with her daughter, Catherine Young.

In the Instagram story, Hines showcased products like linen spray and body cream while Kennedy, 70, appeared partially visible in the background. Humor infused the marketing pitch as Hines jokingly said, "No, you can’t take a shower!" while encouraging viewers to take advantage of the brand’s Black Friday sale with discounts of 60%. The post also referenced Kennedy’s “Make America Healthy Again” initiative with the hashtag “MAHA.”

Kennedy, an environmental lawyer and former Democratic presidential candidate, pivoted to running as an independent in 2024 before endorsing President-elect Donald Trump after suspending his campaign. Hines has remained supportive of her husband despite occasional political differences, noting in interviews that their relationship thrives on open dialogue and mutual respect.

Responses to the video were mixed. Some praised its creativity, while others criticized the personal nature of the content. Kennedy’s recent appointment as Secretary of Health and Human Services in Trump’s administration has further highlighted his focus on addressing chronic disease and environmental challenges. In a statement, Trump commended Kennedy’s commitment to transparency and public health reforms.

Married since 2014, Hines and Kennedy have maintained a partnership that blends advocacy and personal endeavors. The video, though unconventional, underscores their shared dedication to health and wellness, reflecting a blend of humor and purpose in their public-facing roles.