Enjoy summer and break away from the norm with GulAhmed's Summer Lawn Collection '24

GulAhmed's premium lawn fabrics will provide you with unparalleled comfort and luxury


Gul Ahmed Ideas
Press Release

 

Pakistani women are renowned worldwide for their fashion flair, particularly their fondness for traditional attire. Apparel holds significant importance in enhancing our modern persona. The right choice of clothing can effortlessly reflect our personality for any occasion.

Lawn fabric stands out as one of the most comfortable textiles ever created. Its breathable nature, coupled with stunning prints and embroidery, makes it a favourite among many. The arrival of lawn season marks our most anticipated shopping period, and we believe many share this sentiment. However, with numerous lawn brands unveiling their collections, selecting the right one can be challenging.

Amid the chaos, one thing is clear: With all fingers on the pulse of fashion, Gul Ahmed leads the way, inspiring and delighting fashion enthusiasts nationwide.

Mark your calendars because Gul Ahmed's Summer Lawn Collection 2024 is set to dazzle in-stores starting on the 15th! The collection featuring unstitched lawn offers a perfect blend of tradition and contemporary flair, ensuring that you radiate grace and charm with every step you take.

Get your hands on the exquisite range of lawn suits that are bound to steal the spotlight. From chic cuts to timeless elegance, each piece is crafted to celebrate the arrival of summer in style.


Chunri chunri

Inspired by the rich tapestry of traditional chunri patterns, each piece is a celebration of cultural heritage and contemporary flair. From bold splashes of color to intricate designs that dance across the fabric, this collection exudes an irresistible charm that captures the essence of summer.

Whether you're strolling through sunlit streets or attending a soirée under the stars, the Chunri Lawn Collection is all you need to embrace the spirit of tradition with a modern twist.



The chic essentials

Embrace elegance all day every day with Gul Ahmed's versatile Essential Summer Lawn Collection, featuring understated prints and breezy silhouettes. Whether you're lounging by the poolside or stepping out for a leisurely brunch, the lightweight fabrics and flattering cuts will ensure you always look and feel your best.



Ready.. steady.. stun

Indulge in luxury with intricately embroidered ensembles that redefine sophistication. From delicate floral motifs to intricate beadwork, each garment in this Premium Embroidered Lawn Collection is a masterpiece in its own right, meticulously crafted to add a touch of luxury to your ensemble. Elevate your summer style with elegance and grace, and make every moment an affair to remember.

 

Celebrate beauty of motherhood in style

Crafted with soft, breathable fabrics and delicate prints, each garment in the Mother Lawn Collection is a testament to comfort and style. From charming florals to soothing pastels, these pieces are perfect for the modern mother who values both fashion and functionality.



Running errands or spending quality time with your little ones, let the Mother Lawn Collection accompany you on every step of your journey. With its effortless elegance and practical designs, it's the perfect choice for the multitasking mom who does it all with grace and poise.



At GulAhmed, quality is not just a promise; it's a commitment etched into every thread. From fabric selection to stitching, the textile giant spares no effort in delivering an exquisite collection that exceeds expectations.

While the online launch has set hearts a flutter, you can experience the magic first hand in stores from 15th of February. With Ideas offering a flat shipping rate of PKR 99 across Pakistan, and a 30-day worry-free exchange policy, your shopping experience is not just convenient but also risk-free.

So, what are you waiting for? Buckle up to shop the hottest lawn trends of the season

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