There's no denying that millenials, Gen Z, and Gen Alpha are all familiar with the company that revolutionised the notion of biscuits in Pakistan.
EBM, the name says it all!!
Known as the ultimate biscuit industry leader that makes healthy, palatable, yet innovative biscuits and cakes that are loved by all, EBM symbolises wholesomeness and is recognised internationally for its yummy goodness.
The mouth-watering brand took the market by storm with the release of their delicious centre-filled Smile Donut Cake coated with delicious icing and now they're introducing a new 'bear-shaped cake' within the cake category, appropriately titled Gluco Teddy.
Enriched with creamy goodness, the cute teddy bear shaped cake provides energy to high-octane kids, and peace of mind to mothers who want to ensure their children are well-fed.
For generations, Peek Freans Gluco has been the trusted brand for mothers, offering the finest nutritious energy offerings to their children. Free of preservatives and artificial flavours, it contains a boost of calcium to guarantee the child's rapid growth. These cakes are perfect for slipping into children's lunchboxes or munching on during a playdate.
As children see the world through their wonder-filled eyes, they discover extraordinary adventures in even the most mundane of surroundings. Keeping this in mind, EBM Peek Freans wishes to encourage such creative thinking in children, and therefore hopes that Gluco Teddy will be able to help them do that while providing them with the right nutritional support. Likewise, to celebrate a child's playful imagination and spirit of adventure, Peek Freans released a sweet animated TVC as well.
The unique bear shape helps attract children, making it an appealing food-between-meal for children while reassuring mothers that their child is consuming wholesome ingredients eggs, wheat, and milk. These scrumptious bear-shaped cakes have been launched in two exciting new flavours; milk and chocolate. The best part? These are light on the pocket and are available at all grocery stores.
The brand went a step further and roped in celebrity moms such as Momal Sheikh, Sarwat Gilani, Sanam Jung, and Fatima Effendi, who shared the benefits of these products and created exciting games that their children played to win the delicious gluco teddy cakes.
Several top mom influencers came onboard to participate in some fun and different activities such as Hopscotch, Blow the candles, Treasure Hunt, and Catch Your Teddy with their children.
No doubt, these tasty-licious munchies are ideal for children. Have you tried them yet? Enjoy these tasty, nutritious Gluco Teddy cakes with your children, a healthy alternative for treat time adventures
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