LAHORE ': Facebook announced the expansion of its #SheMeansBusiness programme in Pakistan, in partnership with the Lahore Women’s Chamber of Commerce, to provide women entrepreneurs with the tools, training, and resources that can help them secure funding and expand their businesses. “The flexibility offered by digital technologies is enabling a new generation of women entrepreneurs around the world to make positive contributions to their families and communities,” said Beth Ann Lim, head of community affairs at Facebook, Asia Pacific at the launch of the programme in Lahore. However, women still face a number of obstacles such as a lack of funding and networks that can help them grow and scale, she added. “With this partnership, we want to nurture current and future generations of Pakistani women business leaders by providing access to a series of workshops and online learning tools,” she maintained. WCCI President Dr Faaiza Amjad said online platforms such as Facebook have helped women entrepreneurs expand their businesses. “When women are successful in business, it drives social growth too: more women are employed, more diverse role models are created and there is stronger diversity, she said.
Published in The Express Tribune, August 4th, 2019.
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