PARIS: French luxury goods group Kering announced new measures to step up its digital and e-commerce presence, which is among its fastest growing areas, including new partnerships with Apple.
Apple plans to give original content for free to device owners
Kering, whose brands include Gucci and Saint Laurent, said it was working on a suite of new apps in partnership with Apple to be used by staff at its stores and would have more control over e-commerce activities run with Yoox Net A Porter.
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