Hot In The City: Mehreen Tahir

Mehreen Tahir, the brains behind this unique concept gives us the inside scoop


May 24, 2018

Botaniqué Floral Couture is a luxury floral design house that celebrates its modern and avant-garde style. They aim to provide a one-of-a-kind luxury floral experience that leaves an unforgettable impression. We had the opportunity to talk to Mehreen Tahir, the brains behind this unique concept to get the inside scoop just in time for the launch of their Spring collection



What inspired such a unique idea?

Botaniqué started out as a passion project. We wanted to introduce a new and exciting take on the floral bouquet to the South Asian market. Flowers have traditionally been seen as a supplementary token; we wanted to elevate them to collection pieces. Thereby providing a revolutionary one-of-a-kind floral experience that leaves an unforgettable impression.

Tell us about your flowers and what makes them unique?

Our flowers are real and can last for up to a year. We work to enhance the plant structure of the world’s finest premium quality flowers to create our Miracle Bloom™. We grow our flowers overseas in mineral rich, volcanic soil at very high altitudes which lends to their robust nature, allowing them to last up to a 100 times longer than regular flowers.



Do your flowers require upkeep?

Our flowers require minimal care — just remember to keep them away from heat and humidity. The best part is that they require no water or sunlight!

Do you have a signature flower?

The rose.

Why is the rose your signature flower?

We wanted to transform the idea of floral gifting by using each bouquet to represent a specific thought and emotion so that any memory can be relived for years to come. The rose is the only flower that’s able to represent a spectrum of characteristics and thoughts through the variation in its hues. Therefore, by showcasing the rose we are able to tell stories and immortalise precious memories for our clients.



How do you design your bouquets?

Our company is guided by the modernistic Parisian Pavé ethos. With that as our inspiration, we have developed seven floral collections that cater to a variety of occasions. From a thank you token to a full bridal line, we skillfully curate arrangements to the client’s aesthetic and exact specifications. Our client consultation is key to crafting bespoke arrangements using a variety of hues, to manifest sentiment in luxury and elegance.

Tell us about your spring collection?

The Spring collection is a celebration of the vibrancy of spring. We have worked to combine warm tones and fresh hues in a complimentary fashion so you can bring seasonal accents inside your home and also tie them into your spring gifting. Airy, breathable curations are what spring is all about!

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