These $425 jeans are breaking the internet

The brand was trolled mercilessly on Twitter


Afp April 27, 2017
PHOTO: REUTERS

WASHINGTON: For the discerning gentleman who wishes to look like a labourer without actually getting dirty, might we suggest... luxury jeans coated with fake dirt?

A listing for the $425 jeans on the website of upscale department store Nordstrom has gone viral, garnering heaps of scorn from folks who presumably prefer dirtying their trousers honestly.

This image of Muslim woman went viral for all the wrong reasons

The PRPS Barracuda straight leg jeans "embody rugged, Americana workwear that's seen some hard-working action with a crackled, caked-on muddy coating that shows you're not afraid to get down and dirty," according to the description of the online listing, which notes that they should be washed cold and line dried.

PHOTO: SCREENGRAB PHOTO: SCREENGRAB

At first glance, the jeans look like they might have been worn by a rough and tumble construction worker, but on closer examination the 'dirt', which covers the legs, crotch and seat, appears a bit shiny. To complete the look, there's a matching 'muddy' jean jacket, also for $425.

PHOTO: SCREENGRAB PHOTO: SCREENGRAB

Mike Rowe, host of the Discovery Channel program 'Dirty Jobs,' blasted the jeans in a post on his blog Monday.

"This morning, for your consideration, I offer further proof that our country's war on work continues to rage in all corners of polite society. Behold the latest assault from Nordstrom's," he wrote.

This photo summing up what America really represents is going viral

"The Barracuda Straight Leg Jeans aren't pants. They're not even fashion. They're a costume for wealthy people who see work as ironic -- not iconic."

Twitter users piled on:

https://twitter.com/emilyaegraves/status/857292456462864387

https://twitter.com/Pamela_Moore13/status/856960983603990529

https://twitter.com/EricLeeHuffman/status/856976313717891072



https://twitter.com/DavidGKowalski/status/857435021065506816



The company was also trolled by Reebok selling a 'sweat soaked shirt'



[brid video="135896" player="7247" title="These $425 jeans are breaking the internet"]

COMMENTS (1)

Sexton | 4 years ago | Reply Worn out jeans or jeans with holes in them and costing twice as much as regular jeans have been fashionable for years. Unbelievable, but part of the crazy world we live in.
Replying to X

Comments are moderated and generally will be posted if they are on-topic and not abusive.

For more information, please see our Comments FAQ

E-Publications

Most Read