The lights will be switched off between 8:30pm to 9:30pm to coincide with the efforts of World Wide Fund for Nature-Pakistan (WWF-Pakistan).
This #EarthHour, @WWFPak wants you to pledge 3 simple actions that go beyond the hour & which should be adopted as part of our lifestyle. pic.twitter.com/ujS8Uneepw
— WWF-Pakistan (@WWFPak) March 10, 2017
The event is held towards the end of March worldwide to encourage individuals, households, communities to switch off their lights and thus show their commitment to the planet.
"Switching off unnecessary lights for one hour is a gesture. We should pledge to do everything in our power to reduce our carbon footprint. Our individual actions complement collective efforts for protection of environment," WWF-Pakistan director general Hammad Naqi Khan said. According to him, the country is among the 10 countries worst hit by climate change.
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On March 16, the organisation officially inaugurated Earth Hour 2017 at Alliance Francaise de Karachi by unveiling its celebrity ambassadors for the largest volunteer movement across the world. The theme for the current year is 'Shine a Light on Climate Change'.
Earth Hour is the world’s largest grassroots movement to combat climate change. It started from Sydney, Australia, in 2007 and has grown to become a global movement that now involves every continent across the globe.
In 2016, 178 countries and territories participated in Earth Hour celebrations, with more than 400 iconic landmarks switching off lights, cementing Earth Hour’s place as the largest grassroots campaign in history.
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