LAHORE: Limofied - an Australian-owned, ride-share, car-hire and car-booking app - is now being launched in Pakistan. It allows passengers using smartphones to submit a trip request, which is then transmitted to the closest Limofied drivers who provide transportation services to a variety of consumer segments.
The service, which allows passengers to book a car for point-to-point travel, airport transfers, weddings or special events for corporate clients and leisure travels, will be launched in Lahore on December 17. The service will then expand to other cities in the country.
It also offers a service of female drivers.
The launch of Limofied comes after Careem and Uber have already entered the Pakistan market, launching different kinds of promos and services to compete with each other.
Published in The Express Tribune, December 15th, 2016.
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