This six-year-old YouTube sensation earns INR0.1 million per video

Nihal Raj developed a love for cooking while he followed his mother around the kitchen since the age of four

Six-year-old entrepreneur, Nihal Raj from Kerla, South India has taken the internet by storm with adorable cooking videos on his YouTube channel, KichaTube. He earns up to INR0.1 million per video.



In an interview with Open Magazine, his parents revealed how the young boy developed an interest in cooking and started his own YouTube channel. “He developed a love for cooking while he followed his mother around the kitchen since age four,” explained the boy’s father.

“KichaTube (Kicha being Nihal’s nickname) was inspired by EvanTube,” a channel on YouTube where a nine-year-old gives reviews of his new toys, which has been recorded and made into a seven digit business by his father. According to Nihal’s father, watching this with his elder sister is what inspired Nihal to create his own YouTube channel.

Nihal with his parents. PHOTO: SCOOPWHOOP



With more than 12,000 subscribers, Nihal has gained popularity not only in India, but also abroad. His viewers include Facebook CEO Mark Zuckerberg as well as American comedian Ellen DeGeneres who featured him in her show last month.

“The funny part is we never had to apply for it or anything. They approached us. They somehow got to see Kicha’s video and wrote a mail to us asking whether we’d like to fly over and let Kicha present one of the dishes with Ellen,” said Nihal’s father. “After this mail, we had around seven Skype sessions to familiarise Kicha with the team.”



The boy has also been featured on The Ellen DeGeneres Show. PHOTO: ELLENTUBE SCREEN GRAB

He was spotted by Ellen DeGeneres after a video of him, shot in his dining room, teaching an easy-to-make popsicle was recorded by his father on his phone and uploaded. When Kicha and his family of four arrived at the Los Angeles airport, the boy's father recalled, Nihal was treated like a celebrity.

“He had his own green room that they had filled up with things that Kicha loved, which they got to learn during the Skype conversation. They even fulfilled his wish for a return flight in a double-decker plane where the pilot and crew took him to the cockpit.”

Here's one of his videos teaching how to make 'dry fruit burfi':


This article originally appeared on ScoopWhoop.