Life & Style
Shakespeare was wrong! Names are part and parcel of a brand or company's identity. Would we know who Marilyn Monroe was if she was just Norma Jean Baker?
The campaign objective of global marketers have moved on from exposure to engagement - and sometimes throwing a dog in the mix can be a good thing!
This material may not be published, broadcast, rewritten,
redistributed or derived from. Unless otherwise stated, all content is
copyrighted © 2022 The Express Tribune.