Islamabad restaurant apologises for misogynistic ads after uproar

Table No 5 further clarifies they do not endorse rape or domestic violence, while promising to change their campaign

A restaurant in Islamabad that recently came under fire for its sexist ads has apologised after its questionable marketing strategy sparked outrage on social media.

Table No 5 took to Facebook to apologise to everyone whom they offended with their painfully misogynist stance.

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“We've read a lot of your comments, blogs, articles and essays on our marketing strategy and would like to take a moment to sincerely apologise!” the restaurant posted on its Facebook page.

[fbpost link="https://www.facebook.com/tableno.5/posts/180876718922961"]

“If she won’t make you a sandwich, we will” and “I don’t hate women, they just refuse to make me a sandwich,” are some of the catch-lines the restaurant had been using, which had irked many social media users, as well as some feminist and non-profit organisations.

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The restaurant even made a chart comparing women to a sandwich and concluded, “Choose happiness, choose a sandwich.”

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In its statement, the restaurant further clarified that they do not endorse rape or domestic violence. “We realised that naming our sandwiches in this way have offended and aggravated a large population of dedicated Facebook activists. We must clarify that we, on any possible level, do NOT endorse rape, domestic violence or anything remotely of the sort! That's just disgusting,” the statement added.

Conceding defeat, the eatery has decided to change the names of their sandwiches. “So you've undoubtedly won this round and we've decided to change the names of all our sandwiches on an emergency basis!”

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