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According to The Nangfang, the fast food giant introduced an unconventional burger to its summer menu, along with another fried option wedged between black buns.
The official advertisement shows a chicken leg patty with cheese cushioned between two pink buns.
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It is reported that these pink and black burgers are limited edition treats. They are called Black diamond bacon spicy chicken leg burger and the Rose cheese roasted chicken leg burger.
Food lovers have taken to social media to share their own experience of the bizarre meals, which appear quite different in reality to the pictures in ads.
One diner, Chris Tweten, tweeted: 'Chinese #KFC is #MindBlowing and not in a good way. #Rose flavoured chicken burger?'
Chinese #KFC is #MindBlowing and not in a good way. #Rose flavoured chicken burger? 😐 pic.twitter.com/63qUTqQb3X
— Chris Tweten 🍁 | SaaS SEO (@ctwtn) August 10, 2015
Black and Rose KFC Burgers.
— Pizza Core (@pizzacoremusic) August 10, 2015
Chinese fast food game strange af pic.twitter.com/LPNTpG9efh
https://instagram.com/p/6NHvQGRBT3/
https://instagram.com/p/6PbYsawE45/
https://instagram.com/p/6SNxWRDBD1/
https://instagram.com/p/6RvmCSHekS/
https://instagram.com/p/6O00cDxbqH/
From fast food fans' pictures the rose burger's bun is pallid in reality than the pictures of the ad campaign.
It lacks the moulded appearance and the filling is also deflated.
The Black diamond burger looks far more similar to the ones shown in the ad, with shiny black buns.
One theory behind the two new bun shades is that they're based on the protagonists in Puella Magi Madoka Magica, a Japanese anime that is popular in China.
The two main characters, Madoka Kaname and her friend Sayaka Miki, wear signature black and pink outfits.
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