Business school: Curricula need revamping

Report presents recommendations for greater cooperation with firms, industry.


Farhan Zaheer December 10, 2010

KARACHI: As a developing and industrialising nation, Pakistan cannot afford higher business education programmes that continue to isolate youth from the real world of production and exchange, according to a report.

Students of local universities need continuous interaction, short on-job courses, sandwich training programmes, workshops and evening seminars to keep in touch with business firms, it said.

“Today, a Chinese Wall separates the world of business and the world of business education. The product of most business schools is becoming less utilisable for business firms and banks and hence the unemployment rate of business graduates has increased,” a report published by the Federation of Pakistan Chambers of Commerce and Industry (FPCCI) and the Business Support Centre of the Institute of Business Management (IoBM) said.

To meet the present challenges to the economy and business schools, the FPCCI should come forward and help in crafting a national business education board, the report on “Pakistan’s large-scale manufacturing sector – diagnosis and way forward” suggested.

The board will offer affiliation to business schools which set up academic management structures that include representatives of firms and banks in their areas. Moreover, it will develop academic programmes explicitly oriented towards training a student body which is actively involved in serving business throughout its academic lifetime, it said.

It should undertake research and consultancy to fulfil practical market needs for firms and banks associated with it.

Published in The Express Tribune, December 11th, 2010.

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