Animated young lot arrive at the red carpet for an ‘epic’ time

Families turn up at the Atrium Cinemas to watch the first show of the movie.

KARACHI:

The stuff that fairy tales and happy endings are made of attract no other more than the young believers of fiction, such as Neyhan Najeeb. As cameras flashed and microphones switched on, the young girl felt like a starlet, walking down the red carpet of the computer animated fantasy movie, Epic.

“I am so excited to watch the movie. I saw the trailer and it seemed so interesting!” exclaimed the girl in a pink dress.



At the movie’s red-carpet event at Atrium Cinemas on Friday night, Najeen was among the children who could not wait to get in their seats and watch the animated movie on the big screen. The wait, however, gave them ample time to come up with their own versions of the movie based on the trailers and posters which had been put up. Zainab, a student at Bay View, who had a special spot for the Barbie film series, believed that Epic was about a beautiful princess and a handsome prince but an animated young boy, Safyan, was certain that the popular purple dinosaur, Barney, would make an appearance. Bilal Imran, 10, who had seen the animated flick, Rio - made by the film studio as the one behind Epic - hoped that it would turn out to be as exciting as the previous one.



The organiser of the event, Asim Qureshi, believed that the movie would be a bigger and more successful venture than Rio and Ice Age III, which were also launched by him. In his opinion, the movie which touches upon family relations and themes of adventure and comedy-drama, would strike a chords with adults as well - as did the previous ones. “The age groups from six to 12 years usually turn up to watch such movies and are mostly accompanied by their parents,” said Qureshi. “In this way, these movies encourage parents and kids to bond with each other over a mutual interest.”

Published in The Express Tribune, June 2^nd, 2013.