Viral Kashmir visuals. One media blackout: what an investigation found
SCREENGRAB
The situation in Azad Jammu and Kashmir created an environment ripe for mis- and disinformation to spread freely from all sides, with old or doctored visuals or allegations against each other. Conditions such as the suspension of connectivity and curbs on reporting access created significant challenges for fact-checking efforts at times when it was most urgently needed to dispel falsehood and misleading information.
iVerify Pakistan investigated two narratives about visuals from the recent violence and found that the truth is not always what everyone is saying it to be, yet conclusively determining it is not always possible. An image said to be AI-generated was found to be apparently real, while a video being used as evidence of a “staged” stunt does not appear to be the case.
On July 28, just a few hours after polling in Azad Jammu and Kashmir (AJK) kicked off, a video began doing the rounds on social media, particularly X. The clip shows bloodied bodies lying in the middle of a road in the Mirpur district. “Exposed,” read the caption of the post, shared by an X user whose account features pro-state content. “They were just lying down with red liquids thrown over them for a photo session. When the police neared and kicked, they got up. Fraud unveiled,” it added.
The video quickly crossed 100,000 views, with shares multiplying by the thousands every hour. Several fact-checking accounts that are considered to be aligned with the state’s narrative also shared the clip with similar captions. Most of them alleged the clip was staged. At the same time, an image, said to be showing the same incident, also began circulating on X, with the claim that the visual was AI-generated. The accounts sharing it alleged that the image was being spread to portray a false picture of the situation in AJK.
When iVerify Pakistan was alerted to the video and the image, both were already being contested from multiple directions, accused of being staged, AI-generated, or both, largely by accounts aligned with the state’s narrative. Untangling that took two separate lines of inquiry.
On the image, the trail led backwards. Several fact-checking accounts had pointed to visual distortions — blurred objects, odd number plates — as proof the photo was AI-generated. But a search turned up an earlier, blurrier version of the same image, circulating nearly half an hour before the viral one, shared by several users, including PTI’s official account and its chapters such as PTI Faisalabad, PTI Mardan and PTI West Punjab.
Running that older image through a set of AI-detection tools returned no indication it was synthetic, and a check for Google’s SynthID watermark came back clean. When iVerify ran the older image through an AI enhancement tool, the output matched the sharper, more “suspicious” version that had gone viral — down to the same distorted details fact-checkers had cited as proof of fabrication. In other words, the image wasn’t AI-generated evidence of a staged protest; it was a real photo that had likely been run through an enhancement tool, which introduced its own artefacts along the way.
The video, meanwhile, took a different route. A keyword search surfaced the same clip published by BBC Urdu on July 29, described as clashes in Rawalakot and Mirpur amid “conflicting claims regarding casualties”.
Other angles picked up the sound of gunshots and people fleeing in panic, with one clip showing a police vehicle positioned in the direction the crowd was running from. Taken together, the visual evidence points away from the “staged” narrative that crossed 100,000 views.
میرپور نہتی عوام پر سیدھی گولیاں pic.twitter.com/Xx8MsHvMgj
— The Power Of PTI (@ThePowerOfPTI) July 28, 2026
میرپور میں پرامن مارچ پر فورسز کا کریک ڈاؤن
— AtharIshtiaq (@AtharSb12) July 28, 2026
کشمیریوں کی لاشیں اور جھنڈے سڑکوں پر پڑے ہوئے ہیں 😭 pic.twitter.com/Ib2o0EW9om
آزاد کشمیر میں پاکستان سے آئے ہوئے پنجابی دہشت گردوں نے آج پھر قتلِ عام کیا۔ میرپور میں سڑکوں پر درجنوں لاشیں بکھری پڑی ہوئی ہیں۔
— Pakistan Walli (@pakistanwalli) July 28, 2026
کشمیر کا پاکستان کے ساتھ رشتہ اب ہمیشہ کے لیے ختم ہو گیا ہے۔ pic.twitter.com/stuh5DdmWw
None of this amounts to a full account of what happened in Mirpur that day because restablishing whether the visuals actually show what was claimed requires something forensics alone can’t provide: confirmation from someone who was there. At iVerify, a key element of the investigation that goes into any and every fact-check involves confirmations, testimonies, and on-the-ground reportage, especially in times of conflict. This time, though, the team was unable to reach a single source inside Mirpur to confirm the authenticity of the video and the claim. Two days later, we are still struggling to get hold of any information at all.
This footage shows armed men in civilian clothing moving alongside security forces.
The presence of armed civilians operating alongside security personnel raises serious questions about their identity, role, and the circumstances surrounding their deployment.
We call on the… pic.twitter.com/BMiIt95izbFor over a month, it has been challenging to reach locals or correspondents in the region; WhatsApp messages to correspondents are on a single tick, and calls are barely getting through. As it votes in its most “contested” election in years, AJK has also been cut off from the outside world — a combination that has turned fact-checking from a routine editorial task into something closer to a rescue mission.
The government has not addressed the allegations or reports of casualties at substantive length as well, while it accuses the JAAC of instigating the violence and harming security personnel.
The Mirpur video is one of several claims iVerify Pakistan has been unable to verify since polling began — each testing the limits of what fact-checking can do when a region goes dark.
Another example is videos appearing to show civilians in AJK opening fire on police. Some claimed they showed members of the now-proscribed Joint Awami Action Committee — a socio-political coalition at odds with the government since before the elections. Meanwhile, others alleged the men opening fire were security personnel dressed to look like ordinary citizens.
بلیک میل ایکشن کمیٹی کے دہشت گرد دیکھ لیں جو پولیس پر فائرنگ کر رہے ہیں اسکے جواب میں پولیس فائرنگ نا کرے تو کیا انکا پھولوں کے ہار پہنائے ؟ pic.twitter.com/8ELxIi45n1
— Muzamil (@muzamil_45) July 29, 2026کشمیر کی یہ وڈیو دیکھیں ان سول کپڑوں میں لوگوں کو پولیس والے بندوقیں ہتھیار دیتے ہیں عوام میں شامل کر کے پھر میڈیا والوں کو وڈیوز بھجتے ہیں کہ دیکھو یہ شرپسند عوامی ایکشن کمیٹی والے ہیں یہی انہوں نے نو مئی کو پی ٹی آئی کے ساتھ کیا تھا اب کشمیر میں یہی گندہ کھیل کھیل رہے ہیں pic.twitter.com/M2ULmT0xHu
— Erum Jaffri (@ErumJavaid) July 29, 2026Both claims rest entirely on interpreting the same footage, and neither can be tested without someone on the ground to say who the men in the videos actually were. The claim remains unverified, not because iVerify hasn’t tried, but because the tools of open-source verification run out exactly where testimony would need to begin.
Fortunately, not every claim iVerify has encountered since polling began has run into the same wall. Some have been resolvable without a single call to the ground, serving as a reminder that the blackout, as severe as it is, hasn’t stopped fact-checking entirely; rather, it has just narrowed what kind of fact-checking is still possible.
An image circulating widely on X claimed to show a large number of bullet casings recovered after security forces opened fire on peaceful protesters in Rawalakot. We did not require a source in the district to take it apart.
A closer inspection of the clip revealed that several of the people in the frame had anatomically implausible hands — missing or extra fingers, unnatural shapes — and one face appeared partially melted, a distortion common in AI-generated crowd scenes. The bullet casings themselves were oddly oversized and inconsistent in scale relative to the people around them, more like props than spent shells from small-arms fire.
Taken together, the artefacts were consistent enough with AI generation that the image could be assessed on forensic grounds alone, without anyone on the ground to vouch for it.
Similarly, a video claiming to show Punjab Police firing on citizens in Kashmir followed a similar pattern, though by a different route. It wasn’t new: iVerify had already fact-checked the same clip once before, tracing it back to a police clash with protesters near the US consulate in Karachi in March 2026. Its reappearance now, recontextualised as footage from Rawalakot, showed that old material can be recirculated to fit a new crisis, and that a claim debunked once doesn’t stay debunked in the timeline.
Given the nature of the unrest, this information isn’t just circulating — it’s actively feeding a divisive narrative on either side of an already polarised online discourse. In such a climate, there is no shortage of actors with a reason to keep the information war going, and every unresolved claim becomes fuel for both.
Verification, in this environment, isn’t a formality; it’s the only thing standing between a claim and its unchecked spread. But as these cases show, it is also becoming harder to do at exactly the moment it matters most, with the ground truth cut off by a blackout. Until that access is restored, the responsibility shifts to the people encountering this content before anyone else does. If a claim’s authentication is dubious — if it cannot be traced, confirmed, or corroborated — it should not be shared.
This explainer was originally published by iVerify Pakistan — a project of CEJ-IBA and UNDP.