Viral Mary-Kate and Ashley Olsen ‘Louis Vuitton’ ads spark online frenzy

Images hinting at a new campaign featuring Mary-Kate Olsen and Ashley Olsen have set social media abuzz

Images circulating on social media appear to show Mary-Kate Olsen and Ashley Olsen fronting a glamorous new campaign for Louis Vuitton, sending fans into a frenzy over a possible high-fashion collaboration.

The sleek visuals, which depict the famously private twins in dramatic, editorial-style poses, quickly racked up shares and speculation that the luxury house had quietly tapped them for a major rollout.

The idea gained traction in part because the sisters rarely participate in traditional advertising campaigns and maintain a notably low public profile.

However, there has been no official confirmation from Louis Vuitton, and the images do not appear on the brand’s verified platforms. The photos are digitally altered or AI-generated creations — not part of a real campaign.

The episode highlights how convincingly fabricated celebrity imagery can spread online, blurring the line between authentic fashion announcements and viral misinformation.