Blake lively teases fans with iconic reunion in new ad

Serena van der Woodsen and her loyal sidekick reunite with a twist that fans didn’t see coming.

On June 30, 2025, Blake Lively appeared in a new commercial that reunited her with actress Zuzanna Szadkowski, best known for playing Dorota in the original Gossip Girl series.

The short ad sparked immediate attention from fans who recognized the familiar dynamic between Lively’s former character, Serena van der Woodsen, and her loyal onscreen sidekick.

Set on a park bench, the scene featured playful dialogue that echoed their past roles. Lively remarks, “You sound different,” prompting Szadkowski’s familiar accent: “Oh, allergies. I have tea.”

The exchange, along with subtle gestures and tone, appears to reference their iconic Upper East Side relationship without directly naming the characters.

The final lines further the callback, with Szadkowski saying, “Oh Miss Betty, you’re gonna get us in trouble,” followed by Lively’s sign-off, “Go. Sip, girl.”

While not an official Gossip Girl reunion, the ad uses the pair’s long-standing fan recognition and pop culture status to create a nostalgic moment.

This is the first onscreen appearance of the pair together in years and comes during a continued wave of early 2000s nostalgia in pop culture.